Last updated: 17/07/2026
1. Introduction
Italy Bike Tour ("we", "our" or "company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit our website www.italybiketour.com.br or use our services.
This policy complies with the European Union General Data Protection Regulation (GDPR) and Brazilian General Data Protection Law (LGPD).
2. Data We Collect
2.1 Information Provided Directly
We collect information you provide directly, including:
- Name and surname
- Email address
- Phone/WhatsApp number
- Booking information (dates, tour preferences, etc.)
- Messages sent through contact forms
2.2 Automatically Collected Data
When you visit our website, we automatically collect:
- IP Address (anonymized per GDPR)
- Browser and device type
- Pages visited and duration
- Traffic source (referrer)
- Cookies and similar technologies (see our Cookie Policy)
2.3 Consequence of Failure to Provide Data
Providing data for bookings and legal obligations is mandatory to execute the contract; refusal will prevent us from providing services. Data provision for marketing and analytics is optional and consent can be withdrawn at any time.
3. How We Use Your Data
We use your personal information to:
- Respond to your inquiries and information requests
- Process bookings and provide tour services
- Send communications related to our services
- Improve our website and services through analytics
- Comply with legal and regulatory obligations
- Ensure site security (antispam systems, firewalls) and protect against fraud
4. Legal Basis for Processing (GDPR/LGPD)
We process your data based on:
- Contract Performance & Pre-contractual Measures: To process bookings, quotes, and provide requested services
- Legitimate Interest: To ensure site security (firewalls, antispam), prevent fraud, and improve usability
- Consent: For newsletters, marketing communications, and non-essential cookies
- Legal Obligation: To comply with tax, accounting, and administrative laws
5. Data Sharing
We may share your information with:
- Service providers: Hotels, bike suppliers, guides
- Payment processors and CRM: Sorpasso.io, PayPal, Stripe
- Analytics tools: Google Analytics (only with consent)
- Legal authorities: When required by law
We never sell your personal information to third parties.
6. International Data Transfers
As we operate tours in Italy and Europe, your data may be transferred and processed outside Brazil. We ensure adequate protections through:
- EU-approved standard contractual clauses
- GDPR-certified partners
- Technical and organizational security measures
7. Your Rights
You have the following rights under GDPR and LGPD:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data ("right to be forgotten")
- Portability: Receive your data in a structured format
- Withdraw consent: Revoke consent at any time
- Object to processing: Object to the use of your data
To exercise your rights, contact us at: info@italybiketour.com.br
8. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes described in this policy or as required by law:
- Booking data: 5 years (Brazilian tax requirements)
- Marketing Data: 2 years after last interaction or until consent withdrawal
- Browsing data: 26 months (Google Analytics)
9. Data Security
We implement technical and organizational measures to protect your data, including:
- SSL/TLS encryption for data transmission
- Secure server storage
- Restricted access controls
- Regular backups and recovery plans
10. Cookies and Tracking
We use cookies and similar technologies. For detailed information, see our Cookie Policy.
11. Minors
Our services are not directed to individuals under 18. We do not knowingly collect information from minors. If we become aware of inadvertent collection, we will delete the data immediately.
12. Changes to This Policy
We may update this policy periodically. We will notify you of significant changes through the website or email.
13. Contact
For privacy questions or to exercise your rights:
Italy Bike Tour
Av. Joao Pinheiro 146 sala 404
30.130-927 Belo Horizonte - MG
Email: info@italybiketour.com.br
WhatsApp: +39 377 368 3565
Data Protection Officer (DPO): info@italybiketour.com.br
14. Supervisory Authority
You have the right to lodge a complaint with the competent authorities:
- Brazil (LGPD): National Data Protection Authority (ANPD)
- European Union (GDPR): Data protection authority of your country